BRING-YOUR-OWN-CROWD™ – ADVANTAGES
Incorporate employees, partners, or existing customers in your testing process
Combine your testers with testers from our Crowd
Get support and training for your testers from our experienced project managers
Applicable for various test objects and testing methods
Leverage Bring-Your-Own-Crowd™ to bring the quality of your digital products to the next level!
What is Bring-Your-Own-Crowd™?
Intranet, enterprise and consumer apps, or expert portals – some digital products require special testers that can’t always be found in our Crowd. Bring-Your-Own-Crowd™ is our exclusive service for businesses whose software requires specific knowledge or contains confidential information, and therefore needs to incorporate their own end-users or employees.
This service allows you to integrate employees, partners, vendors, or even existing customers in the test of your digital product. You also have the chance to combine your testers with testers from our Crowd.
Our project managers support you with recruitment and onboarding of the testers, as well as training your testers in handling our testing platform, the Nest.
The Challenge: efficient testing of enterprise applications and inclusion of existing clients
Nowadays, many business processes are becoming more and more digital and are undergoing a step-by-step transformation from simple uses, such as vacation forms and messenger apps, to complex order processes, retail management, and enterprise social networks. User requirements for B2B applications are just as high as those for consumer applications. Businesses, therefore, must ensure that their software applications are user-friendly and run flawlessly. Otherwise, there’s a real risk that apps are not accepted by employees or business clients, or are being used reluctantly.
When it comes to consumer applications, companies often wish to ask existing clients for their opinions to ensure that they meet the expectations of the people who are already familiar with their other products.
The Solution: turn your employees and clients into testers!
By opting for our Bring-Your-Own-Crowd™ service, you’re able to include your own clients and employees, hence allowing the people who are familiar with your business and products to test your applications. When it comes to B2B applications, incorporating your own staff is a huge advantage. They have the necessary knowledge concerning which tools could make their working lives easier and what has already been proven to work in practice.
In addition, they have the required knowledge to test all functions, according to how they will be used in the future. Thanks to the integration of your staff and business clients in the testing process, you can also prevent the rejection of new or modified software, as well as avoid problems with change management.
In this manner, Bring-Your-Own-Crowd™ is able to not only improve the quality, but also the rate of acceptance of B2B applications.
B2C apps, on the other hand, allow you to gather direct and unbiased feedback from your existing clients, thanks to our neutral platform. Primary users or experienced clients take part in your development process, and the marketing department is available to pinpoint your target group’s desires. This impartial, out-of-the-box view provides a huge advantage for both B2B and B2C applications. Thanks to Bring-Your-Own-Crowd’s™ flexible nature, you’re able to extend your own testing group with testers from our Crowd.
OUR TESTING EXPERTS ARE HAPPY TO HELP
Harry
Solution Consultant QA & UX
Do you have questions about Bring-Your-Own-Crowd™? Would you like to have more information on how we can help you make your digital products even better? Just send us a message, one of our Solution Consultants will be happy to get in touch with you.
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