No matter the product, prototypes are the first step towards the final result. In the digital market, that means creating a click-dummy that contains the first versions of designs and navigation structures. Testbirds can help you find out if they match your target group’s expectations. Let the crowd evaluate your prototype before the development phase takes place!
PROTOTYPE EVALUATION – YOUR ADVANTAGES
Over 400,000 testers registered and selected based on over 65 criteria
Wireframe, mockup, click dummy – flexible test design adapted to your requirements and development stage
Support by experienced project managers
Honest and unbiased feedback from your target group
Ad-hoc availability of the crowd
Test under real conditions with no artificial environments
Take the quality of your applications to the next level!
The challenge: What does your target group think about your idea?
Prototypes are the conceptual phase of a digital product. The development stage comes after, where not only a lot of time but also financial and personal resources are invested. Uncertainty is a huge matter to contend with. Will the product be accepted by the target group? Does the concept match the user’s requirements? Is the design appealing? Are there better alternatives? Above all, it’s difficult to predict what your clients will think about your product. Operational blindness makes it nearly impossible for an unbiased view on your software, risking missing important details and developing an unsuccessful product.
The solution: Constructive feedback from your target group prior to the development stage
A crowd-based evaluation of your prototype helps avoid the risk of making a bad investment. The tester group, which is selected according to the demographic criteria of your target group, examines prototypes on their own devices for user-friendliness and provides constructive feedback. This is how the end users reveal whether a website or app’s design or concept has the potential to be successful. Based on the results gathered, recommendations that enhance your digital product can be integrated into the development process. By using the crowd at such an early stage, you can start off on the right foot and have a significant advantage over your competitors.
How Prototype Evaluation looks in practice
The anniversary of a beverage manufacturer led them to plan an app to accompany the events and campaigns that were scheduled to take place. The concept was already there: the user would be able to edit photos and participate in raffles. The beverage manufacturer invested in Testbirds’ Prototype Evaluation to check for usability issues using the crowd. 30 target group specific testers were asked to examine the click-dummy on their own devices and give their opinions on its design and navigation. According to the final report, the results showed that while the graphic design was well received, the font colour should be a higher contrast than the background to make it easier to read. Testers noted that the raffle procedure should be visualized more clearly, as some of the users were unable to identify the status of their participation. Those insights were taken into consideration when creating the app and approved by the crowd in a follow-up test, setting the company up for success before development had even taken place.
Full flexibility for smaller teams and SMBs
(equals 100 BC*)
Selection Tester: Client
Test Design: Client
Selection criteria testers: 14
Criteria available per test: 4
Test setup and tester management: Client
Test Evaluation and Analysis: Client
Access to Self Service Portal
Payment: Creditcard + Paypal
Premium service & support for Enterprise clients
(equals 200 BC*)
Selection Tester: Testbirds
Test Design: Testbirds
Selection criteria testers: 65 / on demand
Criteria available per test: unlimited
Test setup and tester management: Testbirds
Test Evaluation and Analysis: Testbirds
Access to Self Service Portal
Full Premium Support (Telephone & Onsite)
Invoicing: Customized to your needs
Dedicated Account & Customer Success Manager
Dedicated Senior QA/UX Consultant
Customized test results with final reporting and tangible recommendations
*The basis of Testbirds’ pricing model is its own currency, BirdCoins, which form a flexible subscription model that allows for full QA and UX test coverage. Once purchased, you can invest in over 20 different crowdtesting solutions across a variety of service levels, such as purely using our platform to a fully managed testing process with a dedicated, expert project manager. The minimum tester setup of 10 testers references the lowest amount possible, normally we recommend integrating more testers to increase the significance and amount of data that is generated. 40 testers is a representative example for pricing purposes, but absolutely not an upper limit. The recommended number of testers heavily depends upon the requirements of your digital products. If you need further assistance, simply get in touch with us.
Solution Consultant QA & UX
Do you have questions about Prototype Evaluation? Would you like to have more information on how we can help you make your digital products even better? Just send us a message, one of our Solution Consultants will be happy to get in touch with you.
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