
Testbirds Blog
Welcome to Testing Reality – all the news about testing websites, apps and IoT applications

Covid-19 And Its Impact on The Retail And Ecommerce Sectors
December 2019.Business as usual. Streets full. Christmas parties in full swing. Shops crowded. The economy looks good. Unemployment’s low. What could go wrong? Everything, as it turns out. As of December 2020, the world has been in (and out of) lockdown for 10 months....

Not an easy job: Trying to recap the year 2020
We will probably all remember the year 2020 for a long time to come. It brought great changes and many challenges for all of us and completely turned our private and working lives upside down. While we talked about big events like MWC and C+UX in London in the last...

A Challenge: Covid-19 And Its Impact on The Insurance and Banking Sectors
What we once considered normal is over. The ongoing coronavirus crisis has created instability, volatility, and uncertainty throughout the world. Its impact on the global economy has been immense – and its knock-on effects will take time to discover."We're recovering,...
About the blog
This is the official Testbirds blog. We write about trends, issues, challenges and developments within the digital industry as well as Testbirds as a disruptive company.
Testbirds started in Munich, Germany, but has become an international company. This is why our posts are primarily in english.
Wanna have a say? Feel free to contact us and suggest a topic!
Digital Thinkers Forum – The First Edition
The idea behind the Digital Thinkers Forum is to bring together leading minds from the digital world. Instead of talking about our products or successes, we want to bring in a little more spirit and passion.Digitalization sets the stage for new and exciting times, and...
Mystery Shopping – Unraveling the Mystery of Customer Experience
Customer loyalty, customer satisfaction, and service quality have always been vital factors in the retail and e-commerce sector. But there’s another aspect that’s becoming increasingly important: customer experience.According to Review 42, 75% of shoppers prefer to...
Telematics: Paving the way for the insurance industry
The evolution of telematics in the insurance industry is part of a radical change that is currently taking place. Telematics are more than just insurance with an integrated black box.Let’s start with a question.Would a Transformer (you know them, they’re robots that...
The Use of Big Data in Business
Big data can help your business grow, by letting you make decisions based on facts and not on gut-feeling. But what is big data and how did it help companies like Netflix and Amazon reach their success? Let’s find out! In 1956, IBM launched the IBM 305 RAMAC stuffed...
Innovation – freedom, flexibility, and failure
Innovation – what a big word. But what does innovation really mean and what mindset and environment should be established to foster innovative thinking in your company? So, where do we begin?I must admit that there isn’t one, single definition of the term...
Make your Multibanking App a Success – Part 2
While we dealt with very practical tips in the first part of the article, this part is about an outlook. I’d like to show you a few trends and developments that you should think about on your way to a successful multibanking app.#3 Keep goingOnce your app is on the...
Make your Multibanking App a Success – Part 1
Although multibanking apps are no longer new to the market, they still offer a great deal of opportunity for adding new functions and improving user-friendliness. In addition, in this area especially, banks are facing more and more competitors such as fintech...
UXinsight Recap | Make Research Data Insightful
How do I manage to do UX research within my tight schedule and with limited resources? How do I gain important insights and how do I present them to my stakeholders in a clear and meaningful way?Nutan Sawant (UX Designer at Ingenico) and Kenneth Ma (Sales Manager at...
Game testing in Southeast Asia: Localization is king
The global gaming market has been dominated by the Asia Pacific region for years. In 2019, Southeast Asia generated game revenues of $4.4 billion, a growth of +16% compared to 2018. Around 70% of the market share is attributed to mobile gaming according to Newzoo.com....
With the motto ‘Testing Reality – Real users. Real devices. Real impact.’, Testbirds, a world-leading crowdtesting provider, helps clients create digital products that people really love. Testbirds’ crowdtesting services offer a comprehensive, high-quality testing experience adaptable to the individual needs of clients with a focus on the quality assurance and usability of digital products. It doesn’t matter if it’s apps, websites, Internet-of-Things applications (IoT) or the newest tech innovations – 400,000+ real users from all around the globe test on 900,000+ real devices in their real environment. Crowdtesting relies on unbiased real users, chosen to match any specific target group. Testbirds was founded in 2011 by Philipp Benkler, Georg Hansbauer and Markus Steinhauser. Today, the company has over 100 employees with its headquarters in Munich as well as offices in Amsterdam and London. Testbirds works with over 700 clients worldwide, which include large scale multi-national groups as well as small- to medium-sized enterprises and start-ups. Companies like BMW, Audi, Deutsche Telekom, Allianz, The Independent, and Western Union trust in Testbirds’ services to optimize their digital products.
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