When customers buy a new robot hoover, most of them aren’t interested in the newest technology or how they work, but they will notice if they don’t – and they won’t like it.

For manufacturers this means that the more complex technology and capabilities get, the bigger the need is for validation of the new technology and evaluation of the new user experience. Let us show you how Magna and Testbirds combined different testing approaches to secure a great customer experience for a new generation of smart home products.

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