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Premiering at IBC2022 – Testbirds

IBC2022 is returning, and Testbirds will be at the Content Everywhere Hub in Hall 5.


Premiering at IBC2022 – Testbirds

IBC2022 is returning, and Testbirds will be at the Content Everywhere Hub in Hall 5.

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Darren Choong
| Linkedin
| Content Manager

After two years, the International Broadcasting Convention is returning with its 2022 edition at the RAI Amsterdam Convention Centre, and we are looking forward to meeting everyone from the media and broadcasting industry from 9 to 12 September 2022.

With four days jam-packed with panel discussions, presentations, keynotes, talks, and demos, IBC2022 will certainly provide much critical insights and learnings into the upcoming trends and exciting future of media, broadcasting, TV, entertainment, and technology.

As visitors from over 150 countries across the fields of broadcast, media distribution, telecom, and mobile converge in Amsterdam, IBC2022 represents an invaluable opportunity to connect and re-connect with both the key players and newer entrants to the IBC community.

What’s coming up at IBC2022

Amid the myriad of events at IBC2022 are five main highlights, namely the IBC Conference, Changemaker Programme, Innovation Stage, Showcase Theatre, and Content Everywhere.

In the Forum and hall E102, the IBC Conference will provide critical insights into the biggest challenges and issues in the media and broadcasting industry today.

Halls 12 and 2 will host the Showcase Theatre and Innovation Stage respectively. The Showcase Theatre will share the latest insights into the transformational technologies of this industry, with key sessions from the likes of Amazon Web Services (whole of 10 September), Accenture (afternoon of 9 September), and Google (9 and 11 September). The Innovation Stage runs across all four days and will feature the Accelerator Innovation Programme, as well as various tech and exhibitor innovation sessions.

Also held across all four days is Content Everywhere in hall 5, showcasing “the very latest emerging technologies for multi-platform delivery, OTT and the monetization of content”. Content Everywhere is made up of insightful sessions as well as eager exhibitors all focused on streaming media and video. And this includes Testbirds!

Making our debut at IBC2022

We’ll be exhibiting at IBC2022 for the very first time, and we’re excited to be amongst various innovative companies hailing from all over the world in the fields of adtech, streaming media, over-the-top (OTT) app technology, and smart TVs, with the likes of Comcast Technology Solutions from the States, Chinese smart hardware company SEI Robotics, and Telstra from Down Under.

Andrew Maat, Carl Fryer, Haydon Laing-Keenan, and Xichun Li will be at stand 5.H35.

Hear from Carl, our Country Manager for the UK, in IBC2022’s New Exhibitor Spotlight video!

“If you come to the stand we’ll have an interesting conversation about our past experiences helping global players release their products in new markets, how we test for the ever-growing device and payment diversity across the world, and your specific needs in testing and research. We’re really looking forward to meeting you all at IBC.”

Book a meeting with Carl at IBC2022 now!

What we’re looking forward to at IBC2022

As Carl mentions, we can’t wait to share our experiences helping our global media and broadcasting clients to test their applications and improve their customer experience with the help of our Crowd.

What’s as exciting are the many different sessions at IBC2022. For us, we’re most looking forward to the following sessions, with a focus on three themes in particular: streaming media, OTT, and 5G technologies.

Do check these out!

Streaming media

Demo: How the category of Playback products can take viewing experiences to the next level
Stefan L. Lederer, CEO & Founder, Bitmovin
11:30, 9 September, Hall 5

From Broadcast to Streaming
Deep Bagchee, Chief Product Officer, ITV
12:15, 9 September, Conference Forum

Panel: From SVOD to multi-dimensional business models
Gilles Domartini, CEO & Founder, Cleeng; Ashley Horne, Technical Director, Simplestream; Manish Sinha, VP & Business Head – OTT Solutions & Services, TO THE NEW
10:30, 11 September, Hall 5


Panel: The clamp down on credentials sharing and implications for OTT business models
Laurent Potesta, CEO & Founder, Ad Insertion Platform; Gal Turjeman, CEO,; Nitsan Baider, Director, Product Management, Synamedia
14:30, 10 September, Hall 5

Panel: New Opportunities for OTT video streaming
Joe Foster, CEO, Easel TV; Govinda Sunil, Founder & CEO, Castr Live Streaming; Ward van Kruiff, Head of Web 3 and Metaverse, EPAM IOptiva
16:30, 10 September, Hall 5

Panel: Where does OTT go next?
Karen Clark, Head of APAC, Telstra Broadcast Services; Pepijn Tijhuis, Global Account Manager, Unified Streaming; Chris Welsh, SVP Broadcast & OTT EMEA, Aptitude Software
14:30, 11 September, Hall 5

Panel: Going global: extending the reach of OTT content and services across borders
Rick Young, SVP, Global Products, LTN; Vijay Sajja, Founder & CEO, Evergent; Uros Djordjevic, Solutions Architect, GCore; Venu Iyengar, COO, Planetcast
10:30, 12 September, Hall 5


Technical papers: 5G – Tools, trials and media production
Daniel Silhavy, Project Manager, Fraunhofer FOKUS
13:30, 9 September, Hall E102

TNW Talks @ IBC: Mobile & 5G
15:45, 10 September, Hall 2

DVB: Shaping the Future of Television
14:30, 11 September, Hall E102

Show less

See you at IBC2022

As one of the biggest events in media and broadcasting, #IBC2022 is simply a must-attend event.

With streaming emerging as a key player within media and broadcasting, we’re eager to discuss the importance of the streaming experience in retaining viewers and increasing subscriptions.

Whether testing your subscription journey or the usability of your mobile website, our crowdtesting services can thoroughly test your streaming service on any device, in any location, and help you create digital solutions your viewers and subscribers will love.

Join us at IBC2022 and let’s go over your specific testing needs together at stand 5.H35.


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