IFA Berlin – Of Course It Needs A.I.
(Trade) Show Me What You Got!
Although co-innovation carries forward as a given theme from last year, one of the main topics at this year’s IFA Berlin is artificial intelligence. The trade show brings together a who’s who of consumer electronics, as well as new players in the industry, all there to show off what they’ve been working on.
Artificial intelligence is now a major part of our digital world, whether we like it or not. At Testbirds, we welcome our new robot overlords. In fact, we want to help them get better so they can help us in our daily lives, which in turn should lead to fantastic new creations.
Easy Living, Easy Shopping
Optimally, we’ll make good use of our extra time and resources but then again, we might just spend more time shopping online. And the places we shop won’t only be the ones that have the products we want, they’ll be the ones that give us the best user experience with the least amount of annoyance and errors. They’ll be the ones who decided to start testing early in development, who continuously test their webshops after launch and make use of the results for further improvement.
When our favourite webshops inevitably become the favourite of others as well, they’ll be the ones who make sure they can handle the increased amount of traffic. Then, we can finally enjoy all the new gadgets presented at IFA Berlin in time for the upcoming shopping season.
Something Fold, Something New, Something Walkman, Something Hue
Many new products were presented at IFA Berlin. Among them, we find an updated version of the Samsung Galaxy Fold and its counterpart the Huawei Mate X, Bluetooth capabilities added to Philips Hue lightbulbs, and a portable speaker from Sonos (by the way, if you’re at DMEXCO you can win a Sonos One at our booth so come say hi).
Some of the more obscure products included a built-in clothes steamer for your closet, a Sony Walkman that doesn’t play cassettes, and a pillow with a wagging tail called Qoobo that reduces stress when you pet it.
Less Stress Through More Tests
So, if you’re stressing about the quality of your chatbot, or any other type of digital product, you could get a Qoobo to reduce your stress levels a bit. Or you could just get in touch with Testbirds and we’ll make sure you don’t have anything to be stressed about in the first place.
This week we’re at DMEXCO in Cologne at Booth No. E-052a, Hall 07.1. Come meet us for a chat and a chance to win a Sonos One!
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About the author
International Marketing & PR ManagerAfter growing up all over our beautiful planet and being more interested in commercials than the shows they were paired with, it made sense for Fredrik to join our team and be responsible for our international marketing efforts.
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Testbirds specialises in the testing of software such as apps, websites and Internet of Things applications by using innovative technologies and solutions. Under the slogan, “Testing Reality”, the company offers various testing methods to its clients looking to optimise the user-friendliness and functionality of their digital products. With over 250,000 registered testers located in 193 countries, Testbirds is one of the world’s leading crowdtesting providers. In addition, the IT service provider utilises cloud based technologies to support customers in the optimisation of their digital products. The combination of the two testing methods delivers a unique and extensive portfolio that takes the quality of software to the next level. Testbirds was founded in 2011 by Philipp Benkler, Georg Hansbauer and Markus Steinhauser. Today, the company has over 100 employees. Other than its headquarters in Munich, there are now offices in Amsterdam, London and Stockholm, franchises in Hungary and Russia and sales partners in Italy.
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