It’s no secret that the digital world is highly competitive today. The only way to have a chance at success in this over saturated marketplace is if your digital product stands out above the rest. One way to accomplish this is by providing a strong user experience. The international standard on ergonomics of human system interaction defines user experience as “a person’s perceptions and responses that result from the use or anticipated use of a product, system or service”.

But how is a strong and positive user experience achievable in the short, time sensitive development cycles of today? In addition, how do you know when and which resources to allocate towards creating and testing your digital product’s UX?

Testbirds and QualiTest will be investigating the world of UX with a focus on testing in a free upcoming webinar on the 28th of November, 2018 at 4pm GMT. In this UX webinar, two experts, Louis Wilkinson, project manager at Testbirds, and Hava Kleiman, solutions architect at QualiTest Group, will be discussing with references to practical examples:

• What UX is and the current state of digital products today
• How UX testing can be completed in all stages of a product’s lifecycle
• Persona research and how to target as well as include your end users
• An in depth look into the participant journey
• The future of UX

Register to our free UX webinar today:

Are you interested in ensuring that your website is user friendly for your core demographics? Attend our webinar to learn all about how you can start considering and implementing your end users and their experiences now.

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Sahil is our International Marketing & PR Manager based in London, UK.

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Testbirds specialises in the testing of software such as apps, websites and Internet of Things applications by using innovative technologies and solutions. Under the slogan, “Testing Reality”, the company offers various testing methods to its clients looking to optimise the user-friendliness and functionality of their digital products. With over 250,000 registered testers located in 193 countries, Testbirds is one of the world’s leading crowdtesting providers. In addition, the IT service provider utilises cloud based technologies to support customers in the optimisation of their digital products. The combination of the two testing methods delivers a unique and extensive portfolio that takes the quality of software to the next level. Testbirds was founded in 2011 by Philipp Benkler, Georg Hansbauer and Markus Steinhauser. Today, the company has over 100 employees. Other than its headquarters in Munich, there are now offices in Amsterdam, London and Stockholm, franchises in Hungary and Russia and sales partners in Italy.

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